Okay, I did not do the ad campaign, but did design the paper dress concept for Mischa Barton and Keds, which became the centerpiece of Keds Ad Campaign. As an offshoot of my paper dress company, I presented this concept to Keds President who decided it may give the campaign some legs and a story behind this brand. Keds heyday was really the 60s and 70s, where they were the first to introduce sneakers. At this time paper dresses became a fad, so they are a bit nostalgic and also usually carried a large logotype. It really worked nicely, and we got to go to a great launch party at Bungalow 8 in New York with Mischa. The paper dress was later auctioned for charity on ebay. I did not win it!
