This identity campaign and launch was created for a real estate developer. The project included identity explorations and campaign work, as well as storefront window signage that would cover a few city blocks. The photography was pulled from archival material from the historic buildings that were renovated, and I also used Rodney Smith Photography stock imagery. His work is a feast for the eyes, and I was thrilled to be able to use his stock in this campaign. The entire campaign had a nostalgic and glam feel.
